Paul Bettany is voicing custom VisionQuest creative around today’s El Clásico broadcast on ABC, culminating in an exclusive halftime spot.
FC Barcelona faces Real Madrid at 4 p.m. ET on Sunday, October 25. ABC’s one-hour pregame show starts at 3 p.m. ET.
The integration begins with social and on-air pregame content from Spotify Camp Nou. The special VisionQuest spot is scheduled to air during ESPN’s halftime coverage.
Source: ESPN Press Room’s October 21 El Clásico announcement.
