Disney Enterprises received U.S. Patent 12,789,104 on November 10 for a vehicle entertainment system that would guide a car along a track while presenting content to its occupants.
One version described in the patent uses a guide system to move an on-road vehicle autonomously along an entertainment track. A processor identifies the vehicle’s make and model, then generates content based on its characteristics.
What the patent describes
The patent describes a communication system positioned before the entrance to the guide system. The vehicle information is used to determine characteristics that shape the content presented to people inside.
The November 10 grant is a continuation of an application filed in March 2022. Disney filed the application behind this patent in September 2024, and it was published that December. The patent does not announce an attraction, a construction plan or a date for using the system.
Patent drawings





