Disney and Formula 1 will auction a signed Mickey Mouse racing helmet for Make-A-Wish International from July 11-18, with auction sign-up opening July 7 through F1 Authentics.
Bret Iwan, the official voice of Mickey Mouse, designed the helmets with Bell Racing under the creative direction of Disney Consumer Products global creative director Bobby Kim.
The first helmet will debut during the Formula 1 British Grand Prix 2026 race weekend. It has already been signed by Kimi Antonelli, Charles Leclerc, Lando Norris, and Make-A-Wish France ambassador Pierre Gasly.
Make-A-Wish Helmet Auction Dates
Net proceeds from the July 11-18 auction will go to Make-A-Wish International, which grants wishes for children with critical illnesses outside the United States.
A second helmet will be displayed at D23: The Ultimate Disney Fan Event in Anaheim from Aug. 14-16.
Disney Formula 1 Race Weekend Tie-In
The helmet auction is part of Disney and Formula 1's 2026 Fuel the Magic race-season campaign. Silverstone race-weekend plans also include the British Grand Prix hoodie and pins, trackside retail, and custom Mickey & Friends taxis in London.
CrowdLevels covered the British Grand Prix merchandise drop earlier this week, including the $125 Mickey Mouse hoodie now online at Disney Store.
Sources: Disney Parks Blog, F1 Authentics, and Make-A-Wish International.
Images: Disney Parks Blog. The social card keeps the official helmet photo full-frame with side padding.