Every 2026 Hersheypark Season Pass holder can claim one free bring-a-friend ticket for use through Friday, July 31. The ticket appears under Redeemable Benefits beside each pass in the Season Pass Portal.
The benefit covers Giant, King, Full and Bite Size passes. Parking, Fast Track and destination discounts continue to vary by pass tier.
Hersheypark's Season Pass Holder Loyalty Challenge starts Monday, July 20. Each visit from July 10 through July 19 earns 1.5 times the normal Park Entry Points, which will be added when the challenge begins. Hersheypark plans to release the challenges and prizes on July 20.
Sources and images: Hersheypark on X and the official passholder page.