Universal Studios Florida / Entertainment

Universal Removes the “Help, Shark!” Amity Billboard Photo Op

The Jaws setup arrived for Mega Movie Summer alongside Bruce the shark and other movie props.

By CrowdLevels News Desk | Published August 12, 2026 at 10:17 a.m. Central
A guest posing beside a Bruce the shark display at Universal Studios Florida
Image Credit: Universal Orlando Resort

Universal Orlando is removing the “Help, Shark!” Amity billboard photo op from Universal Studios Florida, according to firsthand reporting from Inside Universal.

The billboard was one of several Jaws displays installed for Mega Movie Summer. Universal's summer guide also highlighted the returning Bruce the shark photo op, Chief Brody's truck and themed food and merchandise.

The billboard recreated a familiar piece of Amity tourism advertising from the Jaws setting. Universal has not announced whether another display will take its place.

Sources: Inside Universal and Universal Orlando Resort.

Image: Universal Orlando Resort.

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