Joe Rohde, Bob Weis and Leslie Iwerks will headline a Legends of Disney panel at IAAPA Expo in Orlando on November 18.
The session runs from 4 to 5:30 p.m. and brings together three people whose careers span Imagineering, filmmaking and themed-entertainment design. Bob Rogers, founder of BRC Imagination Arts and a 2010 IAAPA Hall of Fame inductee, will moderate.
Storytelling Across Rides, Films and Themed Spaces
The discussion will focus on how storytelling guides project development and how creative teams turn ideas into themed environments, ride vehicles, films and other experiences. The panelists will also share lessons from their careers.
Weis is a former president of Walt Disney Imagineering. Rohde is a retired Imagineer and Disney Legend. Iwerks is an Oscar- and Emmy-nominated filmmaker whose work includes documentaries about Disney and the themed-entertainment industry.
The Legends Panel is now in its 24th year. The September 15 announcement is part of a larger slate of signature education sessions for the 2026 Expo.
IAAPA Expo Runs November 16–20
IAAPA Expo 2026 takes place at the Orange County Convention Center in Orlando. Education sessions run November 16–19, while the show floor is open November 17–20.
The Expo is a trade event for attractions-industry professionals and media. Registration is open through IAAPA. The Legends of Disney session is part of IAAPA’s education program for the attractions industry.
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Sources: IAAPA’s September 15 signature-sessions announcement and the official IAAPA Expo page.
